as i am

Bestsellers

As I Am Classic Coconut CoWash for Curly & Wavy Hair 454g
As I Am Rice Water Spray 475ml

As I Am Rice Water Spray 475ml

RRP £12.95
£10.39
As I Am Classic Curling Jelly 227ml

As I Am Classic Curling Jelly 227ml

RRP £8.95
£7.15
As I Am Rosemary Shampoo 237ml

As I Am Rosemary Shampoo 237ml

RRP £7.99
£6.40
As I Am Rosemary Conditioner 237ml

As I Am Rosemary Conditioner 237ml

RRP £7.99
£6.40
As I Am Curl Colour Copper Temporary Colour 182g

As I Am Curl Colour Copper Temporary Colour 182g

RRP £11.95
£9.55

As I Am is a premium hair care brand focused on nourishing and protecting textured and afro hair using natural, organic ingredients. Dedicated to promoting healthy, beautiful hair, they offer solutions for defining curls, moisturising, and strengthening tresses. Experience the difference with As I Am—your hair deserves it.